Here are my notes from Tim "O'Reilly" O'Reilly's talk at Reboot, "The Open Source Paradigm Shift"
1770: The Mechanical Turk. A hoax chess-playing machine. Babbage
lost to it, and he knew it was a hoax, but he wanted to know if
it was really possible. The secret of the Turk is that there was
a man inside.
Every app has a programmer inside. Take the programmer out of
Amazon, Google, etc, and it stops working after a while. This is
different from desktop software.
This is customization at work. Google/Amazon/eBay are updated
constantly, but MSFT only revs every 3 years.