RIAA street campaign, and guerrilla remixes


When I was driving back from NPR this morning in L.A., I noticed these posters beneath a freeway underpass. I fumbled for my phonecam and snapped them just as the light turned green and the driver behind me began honking — here's the snapshot. They read, "Feed A Musician / Download Legally." I hadn't seen them before, but presume they're a recording industry street campaign (perhaps from the RIAA). Jason Schultz sends along links (one, two) to "creatively altered" copies of the same posters — they've been showing up around San Francisco. Apparently they're in NYC, also.

Update: Yes, this is an RIAA effort. Link to June 29 press release announcing the campaign, from The Music United for Strong Internet Copyright ("Music United") Coalition.

Local laws about gluing posters up in public places and construction sites no doubt vary from city to city, but — it sure would be ironic if the RIAA were advertising illegally here…