Video tribute to designer Paul Rand – video

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Marco says: "Paul Rand left a huge mark on American graphic design thanks to his corporate logo designs you've all probably seen. It was only recently that the UPS logo was redesigned from his original look.

"Here is a 4 minute Quicktime film tributing Paul's work, a delicious animated journey through very familiar shapes and colors as Paul explains graphic design. In short, it looks really great.

"Paul Rand was inducted to the One Show Creative Hall of Fame this week."