The Swedish tourism agency has convinced the government to turn over management of the official national Swedish Twitter account to everyday Swedes, on a rotating basis, to show the world what a swell place full of swell people Sweden is. I want brokep to run the account for a week.
“No one owns the brand of Sweden more than its people. With this initiative we let them show their Sweden to the world,” says Thomas Brühl, the CEO of the country’s tourism agency VisitSweden.
Curators of Sweden is certainly an interesting idea; a variety of Swedes, including an editorial writer, a founder of an advertising agency with his own farm, a suburban writer, a priest, a teacher and a coffee-drinking trucker lesbian are all lined up to take over the account in coming weeks. The plan is that they will portray a diverse range of values, skills and ideas from across the country.
It's interesting in that this combines the best aspect of live theater with the Internet -- that is, the ever-present possibility that someone will do something absolutely insane in a highly public forum while acting in an official capacity.
Sweden lets citizens take over its official Twitter account. This is either genius or insanity.
(via Runnin' Scared)
Burbank's amazing quarter-century institution Dark Delicacies is a horror book-, memoribilia- and clothing-store that is a community hub for genre creators, hosting a wonderful stream of events, signings, and even an annual chance to get your photo took with Krampus at a Christmas open-house.
Neil Gaiman says Edgar Allan Poe should be read aloud, and he's right: he recorded this video of him reading "The Raven" in 2016 as part of Pat Rothfuss's Worldbuilders charity drive. It's Poe's birthday today, and I can think of no better way to celebrate it than to listen to it again.
The next installment in the SFinSF reading series features Kim Stanley Robinson, Howard Hendrix, and Cecelia Holland; it's this Sunday, Jan 20, doors at 6, event at 6:30, $10 (no one turned away for lack of funds), at the The American Bookbinders Museum (355 Clementina).
Still determined to keep those New Year’s health resolutions? If you’re going to stick with the exercise plan, it’s enough of a challenge to budget your time. No need for your financial budget to take a hit, too. Here’s a more convenient – and cheaper – alternative to a gym membership or Peloton bike: Two […]
Want a career in web design? It’s true that these days, most anyone can throw up a page or two. But for true workhorse web design, you’ll sometimes need to match the platform to the project. Enter the Complete Front-End Developer Bundle, an educational grand tour around the best tools for the web. For beginners, […]
Things move fast in the world of social media, and they don’t slow down for marketers looking to make an impact. Whether you’re grabbing eyeballs for a major company or a local business, you’ll need to adjust your strategy for every platform. Don’t have a strategy to begin with? That’s where the Social Media Marketing […]
