In web hosting, service and product quality are sliced so thin that much of the business is built around $5 deals and the low standards that come with them. This pushes savvy but non-technical customers to expensive overkill such as managed hosting, or to complicated alternatives such as virtualization. Anyone who has ever gone through this whole rigmarole will understand what Marco Arment means when he writes that "Web hosting is a horrible business."
Web hosting customers are nomads. If your host hasn't been ruined yet, just wait. Today, news broke that GoDaddy bought Media Temple. GoDaddy is a horrible company run by horrible people selling horrible products. … If you're a Media Temple customer wondering whether you should prepare for the worst, the short answer is: probably.