Squatty Potty is a $28 footstool that slides away under your toilet; you use it to bring your knees up to a squatting position while you poop, which makes pooping much, much easier.
But advertising a poop-related product is tricky. Think of all those elliptical commercials for anti-constipation/diarrhea products, the actors' awkward grimaces, the cutaways to line-art diagrams and dudes in labcoats...
For its ad, Squatty Potty took the unicorn by the horn and squeezed. In an era of 6-second Vines, they recorded an unthinkably long (nearly 3 minutes!) video in which a Ren Faire bard of some description stands beside a unicorn whose poop is rainbow-colored soft-serve ice-cream, and describes how the Squatty Potty unkinks its colon so that it enjoys good flow and doesn't get any more sparkle-causing hemorrhoids.
There are about ten laugh aloud moments in this one, and the underlying product is definitely sound -- getting your knees/pelvis into a squat position really does make pooping a lot quicker, more comfortable and more thoroughgoing. As oblique metaphors go, a soft-serve-pooping unicorn puppet is sheer genius.
Finally, a poop-related video I can enjoy with my whole family!
I'm ordering mine today.
My UK publisher, Head of Zeus, has published the official tour schedule for the British tour for Walkaway, with stops in Oxford (with Tim Harford), London (with Laurie Penny), Liverpool (with Chris Pak), Birmingham, and the Hay Literary Festival (with Dr Adam Rutherford). Hope to see you there!
My publicist just found an extra box of the cool promotional Walkaway multitools, and she’s generously offered to give them to the next 100 people to reserve tickets to the May 7th Walkaway event at Chicago’s Royal George Theater, where I’m presenting with CARDS AGAINST HUMANITY creator Max Temkin (current ticket-holders, don’t worry, you get […]
Carol from Cheapass Games writes, “In our continuing quest to bring back the very best classic Cheapass Games, we’re creating a new boxed set of Button Men, our strategy dice combat game. This time around, the characters will appear on cards, rather than pin-back buttons, but since they’re all 1950s era gangsters, the ‘button men’ […]
Bamboo has lots of uses beyond just being panda food. Things like bikes, roads, scaffolding, and musical instruments are made from the fast-growing grass. But unless you are participating in a tropical-themed LARP, you probably wouldn’t want a shirt made from bamboo stalks. So why do bamboo bed sheets make any sense? Because yarn extracted from […]
If you want to work in tech, but don’t have any desire to code web apps to help businesses sell things to other business, you might want to consider a career in cybersecurity. Judging from the apparent complete infiltration of Russian hackers in American cyberspace, it seems fair to speculate that there’s a major shortage of […]
All moms are different. But all moms like getting flowers on Mother’s Day, and that’s a fact (not, however a fact we can document in any fashion.) Instead of getting chewed out for forgetting to call her on the second Sunday of May, you can take care of it ahead of time with Teleflora’s flower […]