It was a projection mapper's dream: a white canvas 30 feet high and wider than a football field. Megavision Arts was able to make the most of it with a dizzying and hypnotic projection mapped lightshow that dazzled the 1200 guests entering the temporary venue in the desert.
Based on the clients' request for a 3D projection mapping that would be "very modern, artistic and magical" Corwin and Rogozyk began playing with abstract concepts that were evocative of Fahad Signature's designs for the event, which included elements such as curvilinear wood furniture and sculptural wooden columns. Polish artists and animators Maciej Bałauszko and Michał Czubak were added to the team and began expounding upon the sketches, turning the rough curvilinear biomorphic and geometric ideas into polished animations. Four basic scenes of abstract 3D kinetic animations were programmed to loop, morph and transition from one design to the next. These included: Optical Waves, Piano Tiles, Ribbon Architecture and the Involuted Helix.