Creepy heroin PSA

Between the officers in face masks and the sheriff's message to heroin dealers that "we're coming for you," there's something really creepy about this PSA, put out by the Lake County Sheriff's Office in Florida.

In a message that reminds me of George Orwell's novel 1984, about a totalitarian regime that has constant surveillance on every citizen's actions and thoughts, Sheriff Peyton Grinell has this to say:

"So, to the dealers, I say, enjoy looking over your shoulder, constantly wondering if today is the day we come for you. Enjoy trying to sleep tonight, wondering if tonight is the night our SWAT team blows your front door off the hinges. We are coming for you… We are coming for you. Run."

According to Miami Herald, Lake County "had 101 overdose deaths per 100,000 people in 2016, or around 300 deaths, according to County Health Rankings."

Reactions to the PSA are mixed.

Several people compared it to a terrorist video.

"America's Taliban," one Facebook user wrote.

"Christian ISIS," wrote another.

"Looks like an ISIS video," said a third.

Others said the issue of heroin is serious and therefore deserves the intense treatment, and they were glad to see the sheriff cared so much about getting drugs off the streets.

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