Tim Squirrell, a researcher at the Alt-Right Open Intelligence Initiative at the University of Amsterdam, used Google's BigQuery to analyze "every Reddit comment ever made—all 3 billion of them." He used the results to identify different alt-right groups and the language they use.
Focusing on The_Donald, I used a script that lets you see which words are most likely to occur in the same comment. Combining this with a tool that allows you to look at the overlap in commenters between different parts of Reddit, I found that the alt-right isn't just one voice: It's made up by distinct constituencies that share different opinions and ways to express them, identifiable by the language they use and the other communities they post in.
In other words, there's a taxonomy of trolls. So who are they, and what language do they use?
Here are the groups and their favorite words:
4chan shitposters: kek, Pepe, deus vult, tendies, God Emperor Trump
Anti-progressive gamers: SJW, snowflake, pandering, tumblr, feminist, triggering, GamerGate, virtue signalling
Men's rights activists: females, cuck, bitch, Chad, alpha, beta, omega
Anti-globalists: globalist scum, the establishment, puppets, elites, masters, George Soros, cultural Marxist
White supremacists: Islam, (creeping) Sharia, "deus vult", "western culture", various racial slurs
By Anthony Crider – Charlottesville "Unite the Right" Rally, CC BY 2.0, Link