BoingBoing
SEARCH STORE
  • SEARCH
  • STORE
  • Blog : The posts
  • Forums : Read the rules
  • Store : Wonderful Products (Contact Support)
  • Newsletter : Daily wonderful things
  • About Us : Writers and staff
  • Contact Us : Get satisfaction
  • Advertise : Thank you for reading
  • Privacy Policy : The data you generate
  • TOS : What you agree to
  • Thumbnails : Youtube Thumbnail generator

This AI trained on a million logos will now rate your logo

Andrea James 3:57 am Tue Aug 29, 2017

If an artificial intelligence reviewed your favorite logo, how would that logo fare? now you can find out with Logo Rank, a nifty tool by the guy behind Brandmark.

As with any AI, the sensibilities of the programmer are baked into that learning, although he makes a case for the universality of the aestherics of a good logo:

Logo design is a creative field that's defined by constraints. A good logo is not only illustrative of the brand but simple enough to be legible from afar. It must also be unique enough to not be confused with the myriad of symbols and icons that surround us.

Logos are essentially abstract illustrations, but clearly not all illustrations make for good logos. In order to create logos systematically we need some notion of what makes a logo good in a visual sense.

Brandmark generated this Boing Boing logo, which is not too bad!

Creator Jack Qiao has a bunch of other cool projects cooking, so check it out.

• Logo Rank (Brandmark via Taxi)

  • COMMENTS
  • AI
  • artificial intelligence
  • branding
  • design
  • graphic design
  • logo
  • Conversation Pits, once a popular feature of interior design, back in vogue

    Here are some great photos of conversation Pits, a popular feature of interior design from the midcentury period to the 1970s. A conversation pit is typically a lower-than-ground-level seating area… READ THE REST

  • An architect breaks down the architecture and design of 5 sci-fi films

    Dami Lee might be an architect, but she's also an astute student of film. In this video, she combines these interests as she looks at the buildings and other design… READ THE REST

  • Stunning new book of Scott Albrecht's deconstructed typographical art plus a gallery show in San Francisco

    Brooklyn-based artist/designer Scott Albrecht has released a gorgeous new monograph of his deconstructed typography, sculptures, murals, and puzzle-like assemblages. I've been transfixed by Scott's work for a decade and I was honored… READ THE REST

  • This fancy $30 toothbrush makes for a good Valentine's Day

    We thank our sponsor for making this content possible; it is not written by the editorial staff nor does it necessarily reflect its views. Nobody really wants to hear this,… READ THE REST

  • Treat that special someone in your life with this Microsoft Surface tablet, now only $159.99

    We thank our sponsor for making this content possible; it is not written by the editorial staff nor does it necessarily reflect its views. Valentine's Day is coming up, and… READ THE REST

  • Give the gift of wine this Valentine's Day with a discount on 15 bottles from Wine Insiders

    We thank our sponsor for making this content possible; it is not written by the editorial staff nor does it necessarily reflect its views. Valentine's Day is a perfect time… READ THE REST

Read the rules you agree to by using this website in our Terms of Service.

We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.

Boing Boing uses cookies and analytics trackers, and is supported by advertising, merchandise sales and affiliate links. Read about what we do with the data we gather in our Privacy Policy.

Who will be eaten first? Our forum rules are detailed in the Community Guidelines.

Boing Boing is published under a Creative Commons license except where otherwise noted.

    • Mark Frauenfelder
    • David Pescovitz
    • Rob Beschizza
    • Carla Sinclair
    Editors
    • Jason Weisberger
    Publisher
    • Ken Snider
    Sysadmin
    • About Us
    • Newsletter
    • Contact Us
    • Advertise
    • Forums
    • Shop
    • Shop Support