If an artificial intelligence reviewed your favorite logo, how would that logo fare? now you can find out with Logo Rank, a nifty tool by the guy behind Brandmark.
As with any AI, the sensibilities of the programmer are baked into that learning, although he makes a case for the universality of the aestherics of a good logo:
Logo design is a creative field that's defined by constraints. A good logo is not only illustrative of the brand but simple enough to be legible from afar. It must also be unique enough to not be confused with the myriad of symbols and icons that surround us.
Logos are essentially abstract illustrations, but clearly not all illustrations make for good logos. In order to create logos systematically we need some notion of what makes a logo good in a visual sense.
Brandmark generated this Boing Boing logo, which is not too bad!
Creator Jack Qiao has a bunch of other cool projects cooking, so check it out.
• Logo Rank (Brandmark via Taxi)
Brutal Block Postcards is a new book that, er, celebrates the concrete landscape of the Soviet era. Over at Collectors Weekly, Lisa Hix flips through the pages: Many of these postcards, published by governments of the U.S.S.R. between the 1960s and 1980s, depict the bland, 1960s five-story concrete-paneled apartments known as “khrushchyovka” as if to […]
Boing Boing pal Dustin “UPSO” Hostetler has published the fifteenth issue of his long-running print ‘zine Faesthetic, the exquisitely-produced visual wunderkammer of art/illustration/design. Faesthetic #15 is themed “Convergent Visions” and I was delighted to contribute an essay about the Voyager Golden Record as an iconic artifact of futures thinking. The issue features work by all […]
Chris Veltri, proprietor of San Francisco’s legendary Groove Merchant record shop, posted this astounding artifact to his Instagram wunderkammer of outré culture paper ephemera @collagedropoutsf! It’s a poster for a lecture by artificial intelligence pioneer Herbert Simon that took place at UC Berkeley in 1974. The speech was titled “How Man and Computers Understand Language.” […]
Speed reading isn’t just an innate skill possessed by a lucky few. Anyone can learn to speed read, and the benefits are endless. The brain can process more information than most people have time to soak up, but you can make that time now with the 2018 Award-Winning Speed Reading Bundle. The first half of […]
Sure, you could use the same old PowerPoint templates for your next business presentation. It’s not like you have bosses or investors to impress. Oh wait, you do? Time to augment that slideshow with Slideshop – the presentation tool that can individualize your pitch while saving you time. Compatible with PowerPoint, Keynote and Google Slides, […]
Multinational companies have used the no-nonsense methodologies of Six Sigma and Lean Six Sigma to oil a smooth-running operation for years. What is it? Six Sigma (and its offshoot, Lean Six Sigma) apply the principles of science to business, teaching managers to methodically target waste, maximize output and streamline the flow from producer to consumer. […]
