The Velcro company has some news for us: they don't want us to call velcro, well, velcro anymore. It's important enough to them that their "legal team" made an amusing music video about it to tell us why.
Our Velcro Brand Companies legal team decided to clear a few things up about using the VELCRO® trademark correctly – because they’re lawyers and that’s what they do. When you use “velcro” as a noun or a verb (e.g., velcro shoes), you diminish the importance of our brand and our lawyers lose their *insert fastening sound.* So please, do not say “velcro shoes” (or “velcro wallet” or “velcro gloves”) - we repeat “velcro” is not a noun or a verb. VELCRO® is our brand. #dontsayvelcro
What do they want you to call velcro now? "Hook and loop."
I wish you luck with that, VELCRO®.
What a cool idea! Here’s a music video for a cover of Kate Bush’s “Running Up That Hill” that over 2100 kids contributed to, by coloring with crayons. Colossal: An animated music video for Meg Myers’ cover of a Kate Bush song brings kid’s coloring books to life. Director Jo Roy first filmed Myers on […]
With a great guitar riff and a video as stylized as it is violent, “Corporation” will leave you guessing right up to the last funky chord.
Felix Colgrave animated this wonderful video for Nitai Hershkovits’ Flyin’ Bamboo.
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