Burger King Russia has filed a complaint with the country's anti-monopoly agency to have the film It banned because, they say, Pennywise the killer clown is free marketing for McDonald's. From Newsweek:
In the complaint, filed last week and obtained by Russian financial publication Vedomosti, Burger King bemoaned unfair competition, claiming the “protagonist of the movie,” Pennywise, “is an exact copy” of Ronald McDonald, "including the color range and the [balloons] with which the clown lures children.” The company believes that this violates Russia’s advertising laws.
A spokesperson for Russia's Federal Antimonopoly Service (FAS) said Monday that the board would need to examine It and determine whether there was any undue product placement or advertising of McDonald’s that would fall foul of the country’s legislation.
For this funny advertisement, CleanMyMac dressed up a fellow as a public pile of trash and when people dropped their litter on his back, he sprung up to surprise them.
The Decoy Effect is a simple but powerful trick that marketers use to influence you to buy something that is bigger or more expensive than you need or want. I fall for this every time I go to the movies and think I’m going to buy the medium popcorn but end up getting the large […]
There’s a new wine-and-cheese pairing in town. But it’s not real cheese, it’s one with Cheez-It snack crackers. Yep, for a limited time, Cheez-It and red-blended House Wine are being sold together in the same packaging, a box. PRNewswire: Summer is full of moments to grab a glass of wine and your favorite cheesy snack. […]
Treat yourself, internet: We’ve rounded up some deals from the past week that were too good not to bring back for an encore. Take your pick from home goods, massagers and other tech, all at serious discounts. TREBLAB Z2 Bluetooth 5.0 Noise-Cancelling Headphones Get in the groove and stay that way with these headphones and […]
As cool as your smartphone is, it can’t do everything. When a job requires a little elbow grease, a multitool is a great thing to have around – and might just save your life in the right situation. Here’s a roundup of some of the latest multitool designs, which have come a long way since […]
Whether you own or rent your place, insurance on that home is a necessary hassle – but a new tech-driven company called Lemonade is starting to show that while it might indeed be a necessity, it doesn’t have to be a hassle. Here’s the way insurance typically works: You pay premiums and hope an accident […]