Laser "distresses" a pair of jeans

The 2,500-watt LaserSharp Denim HD Abrasion System adds precision wear-marks to fresh denim jeans to make them look sort-of worn-ish, making it the latest successor to acid-washing in the long battle to figure out how to make jeans look cool and authentically patina-ed without having to wear them every day for six months without washing them. (via Interconnected)