The NME died and I didn't even notice. Once the place to read about emerging bands and scenes in the UK, its obsession with guitar-slinging white boys ossified into an unnerving lack of sexual and racial diversity, its growing focus on teenage audiences chased off everyone else, and it was ultimately mummified in sleazy advertorials and tone-deaf subject matter after becoming a free pop culture glossy. This latter incarnation lives on online (Today's top story: "Nicolas Cage will finally get to play Superman"); the paper died a while ago.
But the magazine’s consumer base, diminished by McNicholas’s guitar-heavy focus, balked at covers featuring people of colour and women, leading to a preponderance of guitar-wielding white boys and their vintage peers on the front page.
This strategy caused tensions among staff. Lucy Jones was deputy editor of NME.com from 2012 to 2015. “By the end of my time there, it felt indefensible, embarrassing and myopic,” she says of the cover strategy. “Eventually, all the brilliant female staffers left. I wonder if the editorial direction in the final years had been stronger, bolder, more willing to take risks, to tussle harder with what the publishers were saying, and represent the best of popular music no matter what the gender, skin colour or instrument, things might have been different.”
I remember how boring and derivative and characterless the sort of rock the NME covered got somewhere in the late 2000s. It wasn't just me! This guy calls it "Landfill Indie"
Remember that rock song at the end of WKRP in Cincinnati? The one that ends with a kitten meowing? Well, today I learned that its lyrics are complete gibberish. Go ahead, listen to it, I’ll wait. All gibberish! Here’s its story, according to the last.fm wiki: The closing theme, “WKRP In Cincinnati End Credits”, was […]
If I had a hit pop song that was fresh off a Grammy win, I would follow Portugal. The Man’s lead and do all the things. First, I’d want to perform on Ellen like they just did. But that’s not big enough, I’d also want to bring the USC Marching Band onstage with me, like […]
Irish music lost one of its legends this week, with the passing of Liam O’Flynn. A player of the Uilleann pipes, O’Flynn, or as he was known by the Gaeilge iteration of his name, Liam Óg Ó Floinn, was born in 1945 to a family of musicians. In his youth, his piping earned him prizes […]
The Nintendo Switch is king when it comes to gaming on the go, but it’s tough to lose yourself in Zelda: Breath of the Wild or Skyrim if your battery dies out. That’s where this Nintendo Switch Battery Charger Case comes into play. Built exclusively for Nintendo Switch, this pack allows for uninterrupted charging while you play, […]
Creative designers play a pivotal role in engaging target audiences and customers, and while companies are eager to bring more of these professionals on board, you’ll have a hard time getting your foot in the door if you’re not using the industry’s best tools. From Adobe to Maya, the eduCBA Design & Multimedia Lifetime Subscription Bundle […]
As more companies aim to reel in costs and boost productivity, project managers are becoming an essential part of many operations, and they’re paid handsomely for their expertise. But, while demand is high, you’ll have a hard time getting your foot in the door if you’re not toting the right certifications. The Official Lean Six Sigma […]