Please don't shoot the messenger on this one. But to show how mad advertising has become, I present to you this super-weird commercial for Gain laundry detergent where a boy sniffs a jockstrap.
Here's the premise: Two boys (the "Martinez brothers") attempt to prank their napping "dad" by placing a jockstrap (that they just pulled out of a gym bag with a stick) on his face. What the young pranksters don't know is that the jockstrap has been washed with Gain, which has effectively eliminated the man-crotch aroma. So, instead of being woken up in disgust by the smell of his own junk, the dad just smiles and keeps on sleeping. Confused, the older boy then takes the jockstrap back and gives it a deep huff. The announcer says, "That, boys, is the sweet smell of defeat."
I'm laughing so hard. Who greenlighted this?! And what parent would be ok with their child taking an acting role that involves sniffing a jockstrap to sell laundry detergent?
The internet has questions too:
MrConsumer specializes in spotting packaging tricks such as mouse print: small, low-contrast or otherwise obscured text designed to fool the consumer into thinking a product is something it is not. He spotted this very bland, normal looking bottle of olive oil available at Target. It’s just olive oil, right? It says right there that it’s […]
Kevin McCallister (played by Macaulay Culkin, of course) is no longer a boy but has been left home alone again in the same house he was back in the early 1990s. The difference? This time the house is controlled by voice-activated devices so he’s able to get stuff done without lifting a finger by talking […]
The film above documents “Treatment Box,” a one-day installation in New York City’s Greenwich Village over the summer where passers-by could watch 26-year-old Rebekkah suffer through the horrors of painkiller and heroin withdrawal. Anti-addiction organization The Truth orchestrated the recording and public showing of Rebekkah’s five-day experience that was edited into a single long-form video. […]
Use a single password for every website, and you’re compromising your security. Use a different one each time, and you’re bound to lose track of them. The solution? RoboForm Everywhere, a catch-all tool that will not only manage the passwords on every site you visit but generate better ones. As a simple password database, it’s […]
Just a reminder: Print isn’t dead. And now that printers are becoming as portable as cell phones, it might be around for quite some time. Enter the MEMOBIRD Mobile Thermal Printer, a mini-printer that is versatile, portable – and most importantly, never needs a refill on ink or toner. Measuring just a few inches around, […]
What do Facebook, Twitter, YouTube and Google all have in common? Somewhere in their framework, they all use MySQL, that most versatile (and free!) of database management systems. And they’re not alone. If your company or the one you’d like to work for wrangles data (and who doesn’t?), they’re going to need someone with a […]