A delightful and insightful look at the beach party film genre of the 1960s

The Royal Ocean Film Society examines and contextualizes the beach party movie genre formula perfected and then milked dry by the genius marketers at schlock house American International Pictures.

Includes some hilarious comments from AIP honcho Sam Arkoff, who completely bags on critics of his work. Via ROFS:

Before John Hughes, before Dazed and Confused, and before Twilight, there were the Beach Party films – one of the first times Hollywood produced films that were specifically designed for and marketed to teenagers. Let's dive in to what is undeniably one of the oddest subgenres in films history (but maybe one that was also pretty fun?).

The Beach Party Genre (YouTube / The Royal Ocean Film Society)