Poolboy nails one of the three most pernicious forms of marketing trends: the ironic self-deprecating brand run by some douchey social media manager:
The other two manipulative trends separating the gullible from their cash on Twitter are influencer marketing and cynical "we care"/issue marketing, for those keeping a list of who we line up first in front of the slicey bois.
• brand makes self aware joke
“Getting ratio’d, getting dunked on, the dynamics that happen that we think aren’t as healthy are definitely part of… our thinking about this.”
They had ‘American’ faces, but these pro-Trump social media accounts all had algorithmically generated faces that only appeared ‘American.’ Facebook and Twitter have banned a pro-Trump network that reached 55 million accounts and is said to be linked to a US-based media company called The BL which has ties to Epoch Media Group and the […]
Japanese artist Mozu makes incredible, miniature dioramas with tiny, winking electronic devices; their latest piece is The Secret Base of Kubito, a tiny workroom hidden behind an electrical outlet. Mozu says of it, "This work, which was born from the delusion that 'If I'm small, don't make a secret base in the wall', and the […]
Whether you own or rent your place, insurance on that home is a necessary hassle – but a new tech-driven company called Lemonade is starting to show that while it might indeed be a necessity, it doesn’t have to be a hassle. Here’s the way insurance typically works: You pay premiums and hope an accident […]
We’ve all got a perfect website in our minds. In the past, the problem has been the barrier of language – specifically, the computer languages used to create those glittering, animation-filled pages you flock to. Now, Mac users have an alternative. Blocs 3 is a website builder that can provide an easy visual interface for […]