Salvador Dalí reborn as a deepfake at his museum


The Dalí Museum in St. Petersburg, Florida has reanimated Salvador Dalí as a deepfake video experience. The "Dalí Lives" video installation opens in April on screens throughout the galleries.


As Dali once said, "[I] believe in general death but in the death of Dalí absolutely not. [I] believe in my death becoming almost impossible."


From a press release:


The Museum began this immersive project by collecting and sharing hundreds of interviews, quotes, and existing archival footage from the prolific artist. GS&P used these extensive materials to train an AI algorithm to "learn" aspects of Dali's face, then looked for an actor with the same general physical characteristics of Dali's body. The AI then generates a version of Dali's likeness to match the actor's face and expressions. To educate visitors while engaging with "Dali Lives," the Museum used authentic writings from Dali himself – coupled with dynamic present-day messages – reenacted by the actor.