In 1994, Ikea ran this television commercial in major East Coast US markets. (Interestingly, the commercial's art director was Patrick O'Neill who went on to be Chief Creative Officer at everyone's favorite Silicon Valley start-up disaster Theranos!)
From a 1994 article in the Los Angeles Times:
A few East Coast Ikea stores have been targeted by angry protesters who have jammed phone lines since last week. One store in Hicksville, N.Y., was briefly evacuated last week after a bomb scare. No bomb was found.
At issue is the homosexual relationship between the two men in the Ikea ad, who talk about how buying the dining room table together shows their commitment to each other. If it becomes clear to other major marketers that Ikea's business is not harmed--and perhaps even helped--by the ad, it could profoundly affect the way major advertisers speak to gays and lesbians.
Given that by the time we see a new season of Stranger Things the kids will probably be in college, this will have to do! That’s ok because, as Steve Harrington says, “Hair is here!” In this week’s episode, Mike investigates a crime, while Nancy wonders about the gift Steve gave her.
In 1997, Mikhail Gorbachev, the final leader of the Soviet Union, needed some cash. So he made a Pizza Hut commercial. Of course there was more to the story than that, but not really so much. He reportedly received $1 million for the spot. “I thought that it is a people’ s matter — food,” […]
Congratulations to Disney on the exciting new merchandising opportunity of bounty pucks. I swear these are three different scenes: And if bounty pucks don’t prove popular, there’s the less sophisticated tracking fob:
Every Christmas list has names you dread buying for. But hold up: Before you wave the white flag and get them yet another gift card, scroll down a few. We’ve got 15 items that run the gamut from stylish old-school lighters to cutting-edge audio tech, enough variety to please any Scrooge. And the best part? […]
We’re living in the age of Big Data. As the driving force behind everything from Google’s famed algorithms to self-driving cars, massive sets of complex data can be found at the heart of some of today’s most exciting and important technologies. The Ultimate SQL Bootcamp Certification Bundle will give you the skills and tools you […]
So you missed Black Friday and Cyber Monday? Well, there’s one more holiday milestone coming up: Green Monday, on Dec. 16. It’s one of the busiest online shopping days for the simple reason that it will be 10 days before Christmas, which is when last-minute shoppers start to stress. Our advice? Don’t wait for that […]