In 1996, Intel released USB (Universal Serial Bus) 1.0 and we have been annoyed ever since. National Public Radio spoke with engineer Ajay Bhatt who led the team that unleashed the perpetually frustrating non-reversible plug on the world. From NPR
"The biggest annoyance is reversibility," Bhatt told NPR. Nonetheless, he stands by his design.
Turns out there's a very specific reason for the USB's lack of reversibility.
A USB that could plug in correctly both ways would have required double the wires and circuits, which would have then doubled the cost.
The Intel team led by Bhatt anticipated the user frustration and opted for a rectangular design and a 50-50 chance to plug it in correctly, versus a round connector with less room for error...
"In hindsight, based on all the experiences that we all had, of course it was not as easy as it should be," Bhatt said.
Enjoy this beautiful song “Everyone Hides” from Wilco’s forthcoming 11th album, Ode To Joy, out on October 4. The album is also available in a limited-edition vinyl box set designed by my Grammy-winning pal Lawrence Azerrad who co-produced the Voyager Golden Record: 40th Anniversary Edition with Tim Daly and me. Check out the specs on […]
Click to embiggen image Designer Jose Garcia at Zoca Studio Inc. used a familiar Bay Area Rapid Transit (BART) map to showcase the Fillmore’s 50 upcoming fall concerts. Ironically, you can’t take BART directly to this historic San Francisco music venue. Still, it’s a really neat design. Here’s the real BART System Map for comparison: […]
Your smartphone’s GPS is a modern necessity for some trips, but how do you use it safely? It’s been a problem ever since phones went mobile. A certain phone mount even shelled out the money for a commercial during the Big Game, so clearly there’s a market for the solution. Turns out there are a […]
There’s reading for pleasure, and then there’s reading for fuel; absorbing the great ideas in nonfiction books so you can apply them in your own life. In today’s hectic pace, it can be difficult to find the time to do that reading – especially for the entrepreneurs and professionals who can benefit the most from […]
Breaking into the big leagues as a project manager isn’t done overnight, but there are principles that anyone can learn, and they’re applicable to nearly any business. No matter what your field, if there are multiple teams working toward a common goal, you’re going to need a roadmap. The Project Management Professional Certification Training Suite […]