Steakhouse chain puts a meat and booze ice cream flavor on its menu

Because they can, that's why (and because it's National Ice Cream Month, and because, marketing.)

For a limited time, LongHorn Steakhouse is serving steak and bourbon-flavored ice cream -- complete with swirls of jerky, steak sprinkles, char seasoning, and a Jim Beam caramel sauce -- in its participating restaurant locations nationwide.

This boozy, meat-filled ice cream is also available in to-go pints.

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Introducing Steak & Bourbon Ice Cream. A chilled take on LongHorn’s legendary steak. Available on July 1st at select locations.

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My 14-year-old thinks it might be the most "Ron Swanson" thing ever, and I don't think she's wrong.

Thanks, Josh A. Cagan!