Designer/activist Mike Monteiro added a pointed pro-Union message to the cover of his new, print-on-demand book that Amazon workers would perhaps see when they print copies to ship to customers. The Amazon-specific cover to Ruined by Design: How Designers Destroyed the World, and What We Can Do to Fix It made it through their approval process and is visible on the product page, for the moment anyway.
From The Verge:
While Monteiro says he's sold over 10,000 copies of the book so far, only 150 paperbacks have been printed since he changed the cover, which isn't a lot of opportunities for it to catch the right person's eye.
Monteiro says he was working on some union organizing when he came up with the idea: "We were discussing how to get messages in front of people and I realized 'Oh, huh. I have this thing that Amazon workers see every time a book gets ordered. Let's put a message there.'"
Every time you buy my book from Amazon, a warehouse worker has to pull it off the shelf. From now on, this is what that worker will see. At least until Amazon shitcans the whole thing. Hurry up. https://t.co/l5jxdz1azW pic.twitter.com/DqWZT5MI9q
— Mike Monteiro (@monteiro) October 4, 2019