Creative agency Wieden+Kennedy NY developed this wide-mouth cup that enables NASCAR fans to take a sip without taking their eyes off the racetrack. I'd say that The Cup -- a 2009 promotional item for NASCAR and ESPN -- was quite an improvement over beer guzzler helmets worn by dedicated sports fans in prior decades.
The Cup. In 2009 the creatives at @wknyc produced this wonderful at track giveaway for client @espn. Designed with the fans in mind, this drinking apparatus allowed you to enjoy any tasty beverage without missing the action on the track. #nascarpic.twitter.com/64sb2heoWp
Suburban Chicago restaurant The Beacon Tap is offering a free roll of toilet paper with each carryout or delivery order. Normally, restaurant providing toilet paper with their food would be an ominous promotion but in these times, it’s boosted business! From NBC Chicago: “[We were] trying to figure out ideas, and one of our other […]
The Las Vegas Convention and Visitors Authority is changing the city’s official slogan from “What happens here, stays here.” As we all know, nothing that happens actually stays in Vegas anyway because it all ends up on Instagram with that slogan as the caption. In any case, the new slogan, several years in development but […]
In San Diego, California, strip club chain Deja Vu Showgirls distributed 150 tents to homeless people. The tents are emblazoned with the Deja Vu logo, natch. From 10News: A picture of one of the tents was posted onto the “Homeless News San Diego” Facebook page and it received both praise and criticism. Some believed it […]
Have you ever had more time to hone in on fine details than right now? Sure, at first glance, this might not seem like the time to get tripped up on the nitty-gritty of minutia. But how often are you ever going to have this much time to really stop and think about hows and […]
There are plenty of productive ways to spend time while stuck indoors. While it’s undoubtedly fun to binge all 15 seasons of Supernatural or sink days of playtime into an Overwatch campaign, learning something new is definitely a more meaningful and long-term beneficial use of open hours. And if you’re going to invest time in […]
Yoga studios are closed nationwide. The irony is that between the anxieties of the outside world and those popping up inside your very own home with everyone trapped indoors, there’s probably never been a time where yoga’s calming zen was more vital and needed. Rather than just throwing in the yoga mat and subjecting family […]