Heinz has gone bloody mad with their ketchup this Halloween

For Halloween, Heinz has given their ketchup a temporary, and rather amusing, makeover. For a limited time, they're offering "Tomato Blood" ketchup. Same product, new label. You can get a bottle (or ten), some "bloody" costumes and other seasonal merch at heinzhalloween.com. Their tagline? "Come Hallow's Eve, if you have HEINZ, you have a costume."

screenshots/images via heinzhalloween.com