Fender and Mattel are teaming up on a line of custom, one-of-a-kind guitars themed around the Mattel Hot Wheels brand. Not for kids as these guitars are priced at over $10,000 each—but, hey, you get a Hot Wheels-themed strap, pick set, hardshell case and a free Hot Wheels car! The brands nicely share some pop culture DNA: Southern California, surf rock, go-go 1960's heydays, etc. Which is the bigger market: kids who want to buy Fender-themed Mattel Hot Wheels cars (if those are mass produced), or guitar-playing adults who are nostalgic enough about their childhood toys?
Fender and Mattel team up
Photo courtesty of Fender
How Hot Wheels left Matchbox in the dust: A toy car tragedy
The rise and fall of Matchbox toy cars is an example of failing to keep up with changing tastes. As reported by Hagerty, Matchbox began in post-war Britain and quickly… READ THE REST
Braille Hot Wheels cars
I've heard of selling toys in a "blind assortment" (individual toys packed in "surprise" closed boxes—you don't know which one you'll get!), but this recent Mattel Hot Wheels car is… READ THE REST
Meta moment: A Barbie line inspired by Greta Gerwig's 'Barbie'
Is this art imitating art imitating art? Mattel is taking meta to a whole new level with its newly announced line of Barbie dolls and accessories based on the upcoming… READ THE REST
Tired of your PC's attitude? Fix it with Windows 11 Pro.
TL;DR: Don't give up on your PC yet. Upgrade to Windows 11 Pro for just $19.97 (reg. $199). Have you thrown some side-eye at your computer recently? Maybe it's slow, clunky, or just… READ THE REST
Why pay for AI when you just need Word and Excel?
TL;DR: Get Microsoft Office Professional 2021 for Windows for just $59.97—the smartest way to get your favorite tools without paying for features you'll never use. While everyone would like to tell you otherwise,… READ THE REST
We're being completely normal about this $999 MacBook Pro selling for $350
TL;DR: This MacBook Pro would usually cost $999, but now it's only $349.97. Shopping for a new computer is kind of like dating. You learn about a new computer, see if it'd fit… READ THE REST
