Apple doesn't give a shit about your child's education. But then, neither does any other tech company: they only care about what they can sell to schools and parents.
This likely isn't news to anyone reading this, but I feel like it needs to be said.
This morning Apple held an education-centric event at a high school in Chicago. They released a new iPad. With the exception of a processor bump and the fact that it supports Apple Pencil, it's very much like the last iteration of the iPad. They're selling it for $329 or, if you're a student or educator, it can be had for $299. Need an Apple Pencil? That'll be an additional $99. Let me reframe this for you: One of the most lucrative companies in the world thinks it's a grand gesture to knock $30 off the price of their hardware for anyone involved in book learnin'. But, if they want to make full use of the iPad's capabilities, it'll cost them another $99 to do so.
This, at a time when when parents are running crowdsourcing campaigns for classroom supplies and to keep schools heated during the cold months of the year.
The real reason that they've shaved a sliver of fat off their pricing is because they're getting bled to death in the education sector by companies churning out less expensive Chrome OS hardware. Google's Chrome OS might not be able to boast the wide assortment of quality apps that an iOS device does, but the operating system doesn't need high-end specs to run on. Read the rest