Review: SpotHero should be called SpotZero

SpotHero is an app that lets you reserve parking in advance. It seemed like a cool idea, so I installed it and gave it a try when I had a business lunch on Tuesday. I entered the name of the restaurant in Hollywood and SpotHero showed me a map of parking spots near the restaurant. I found one on the corner of Argyle and Sunset for $6.

When I arrived at the parking lot, I found that the entrance was barricaded. A worker standing by the entrance told me that the entire lot had been rented for the day. I showed her my SpotHero reservation, and she called for the lot attendant who came over told me the same thing. He said I could go to another lot at the corner of Hollywood and Vine and that I "might be able to work something out with them." He described the lot, but when I drove there I couldn't find the lot he was talking about, and I had my doubts that they would let me park there anyway.

At this point, I was already late for my meeting. Fortunately, I found a metered spot in the street, which is rare for this area, and paid $8 for 2 hours. So I ended up being late and paying $14 for parking.

After my meeting, I contacted SpotHero through Twitter to let them know about the problem with the lot. I received a reply on Wednesday morning:

This is Emily from SpotHero, our Social Media Monitor passed your information along to me.

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