Nick Denton's launched a gadgets blog called Gizmodo, with a paid blogger (Pete Rojas)!
Nick sez:
I have no idea how much Gizmodo can bring in revenues. All I know is
that weblogs are a compelling form, gadget addicts are all online, and
it's easy to plug into Amazon's electronics store.Most importantly, this is a low-risk commercial experiment. Most media
companies have an overblown editorial staff, an ad sales force, and
overly complex publishing systems with a team of primadonna sysadmins to
maintain it. By contrast, Gizmodo will be a couple of hours a day of
Pete's link-picking skills, some automatically generated Amazon.com
links, and $150-worth of Movable Type. Media has never before been this
lean.
Nick's open to suggestions for the site — any ideas?
(Thanks, Nick!)
