Here are my running notes from "Google, Innovation, and the Web," Craig Silverstein's talk at ETCON 2003.
Google: Organize the world's information and make it universally accessible and
useful.* This gives us focus, but still gives us enough material to work on for the
next 200+ years.Google: do things that matter.
* Helps us recruit smart people, even though we pay 1/10 of what Wall St does
* Helps us not be evil — we can succeed without being dickheads
Google: focus on the user
* Popup ads suck, text-ads are in context and don't suck
* Google Labs: interesting projects, lets our users help us make our products
useful to them* Switching costs for search-engines is really low
