The Southwestern Christian Advocate ran its "Lost Friends" page from 1877 until "well into the first decade of the twentieth century."
The Historic New Orleans Collection has scanned 330 of these ads and made them available in a searchable database. They're not only an indispensable geneological and historical tool; they're also a powerful reminder of the bloody racial history of America.
Two dollars in 1880 bought a yearlong subscription to the Southwestern Christian Advocate, a newspaper published in New Orleans by the Methodist Book Concern and distributed to nearly five hundred preachers, eight hundred post offices, and more than four thousand subscribers in Texas, Louisiana, Mississippi, Tennessee, and Arkansas. The "Lost Friends" column, which ran from the paper's 1877 inception well into the first decade of the twentieth century, featured messages from individuals searching for loved ones lost in slavery.
This searchable database provides access to more than 330 advertisements that appeared in the Southwestern Christian Advocate between November 1879 and December 1880. Digital reproductions of the Lost Friends ads are courtesy of Hill Memorial Library, Louisiana State University Libraries.
Advertisements from the Southwestern Christian Advocate [Historic New Orleans Collection]
(via Making Light)