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Mattel introduces Barbie with Down syndrome

Barbie with Down syndrome. Product photo: Mattel

Mattel's newest Barbie doll, created in partnership with the National Down Syndrome Society, is designed to accurately represent women with Down syndrome. The doll features a shorter frame, longer torso, rounder face, smaller ears, flat nasal bridge, almond-shaped eyes, and a single line on her palm—characteristics of the genetic condition. Additionally, her outfit and accessories are thoughtfully designed, including matching ankle foot orthotics and a three-chevron necklace symbolizing the extra 21st chromosome.

Mattel:

"As the most diverse doll line on the market, Barbie plays an important role in a child's early experiences, and we are dedicated to doing our part to counter social stigma through play," said Lisa McKnight, Executive Vice President and Global Head of Barbie & Dolls, Mattel. "Our goal is to enable all children to see themselves in Barbie, while also encouraging children to play with dolls who do not look like themselves. Doll play outside of a child's own lived experience can teach understanding and build a greater sense of empathy, leading to a more accepting world. We are proud to introduce a Barbie doll with Down syndrome to better reflect the world around us and further our commitment to celebrating inclusion through play."

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