Yan Feng says,
Possibly triggered by the New Scientist article The 'blog' revolution sweeps across China, suggesting that blogger is called as Bo Ke in China, and a post on Boing Boing, which referenced the article, there is a big tide of voice saying I am not Bo Ke. (See bookmarks at del.icio.us and a collection of ImnotBoKe icons at flickr).
Link. Hey, how about just calling them "Bloggers in China?"