When bots finally accounted for half the traffic on the internet, Media Experts speculated that algorithms would start identifying bots as a better advertising target than humans. Max Read points out that fear of "Inversion" is now quaint. Now everything is so fake online that no-one trusts numbers at all.
In the future, when I look back from the high-tech gamer jail in which President PewDiePie will have imprisoned me, I will remember 2018 as the year the internet passed the Inversion, not in some strict numerical sense, since bots already outnumber humans online more years than not, but in the perceptual sense. Everything that once seemed definitively and unquestionably real now seems slightly fake; everything that once seemed slightly fake now has the power and presence of the real. The “fakeness” of the post-Inversion internet is less a calculable falsehood and more a particular quality of experience — the uncanny sense that what you encounter online is not “real” but is also undeniably not “fake,” and indeed may be both at once, or in succession, as you turn it over in your head.
The New York Times reported today that a video mashup depicting Trump slaughtering a church packed with his “fake news” enemies, from Barack Obama to the BBC, was shown last week to supporters at one of his Miami resorts. This 1000-view video is surely it. It’s found by fixing the perspective on the oblique screengrab […]
Sure has been one heck of a news week. And it ain’t over yet.
After 23 years at Fox News, its chief news anchor Shep Smith is off to pastures new. “Recently I asked the company to allow me to leave Fox News and begin a new chapter,” Smith said. “After requesting that I stay, they graciously obliged. The opportunities afforded this guy from small town Mississippi have been […]
As much as vaping has taken over the market during the last decade, there’s still a lot of questions about the technology, as well as health concerns that we’re just now finding out about. One thing you can say about smoking: You know exactly what you’re getting, especially when it comes to pipes that you […]
We can’t all go through life with just a pair of sneakers and flip-flops. Sometimes, you have to invest in a pair of high-quality dress shoes. However, you’ve probably discovered that high-end footwear almost always comes with eye-popping price tags. You’ve got to compromise on second-hand or just suck it up and take out a […]
We have a theory about those throw blankets that are barely big enough to cover your legs. The only people who seem to make them or use them are grandmothers, and the blankets are only that small because Nana got bored halfway through the sewing job. Look, we’re sure she means well. But if you […]