It's an exciting and treacherous time to be a consumer. The benefits of new digital products and services are well documented, but the new risks they introduce are not. Basic security precautions are ignored to hasten time to market. Biased algorithms govern access to fair pricing. And four of the five most valuable companies in the world earn their revenue through products that mine vast quantities of consumer data, creating an unprecedented concentration of corporate power. A recent survey at Consumer Reports showed that 65% of Americans lack confidence their data is private or secure, with most consumers feeling powerless to do anything about it.
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Geoffrey MacDougall, Consumer Reports