Thailand's skin-lightening craze (which includes products with such active ingredients as mercury) has reached new heights, with a widely advertised vulva*-bleaching product called Lactacyd White Intimate, made by the French company Sanofi Aventis, with an 80MM baht (approx USD2.6MM) advertising budget. The Guardian's Kate Hodal has more:
"Products [have] evolved from face-whitening to body and deodorant solutions to even out dark areas in the armpits," said Louis-Sebastien Ohl of Publicis Thailand, which created the adverts. "Now an intimate toiletry also offers a whitening benefit, because research evidenced that … women [we]re keen to have such a product."
In many countries across south-east Asia, fairer skin has long been equated with higher class as it suggests a life not spent toiling in rice paddies under the sun. The Thai language is peppered with cultural expressions that denigrate dark skin, such as the insult dam mhuen e-ga – "black like a crow". These days, rice farmers wear long sleeves, trousers, wide-brimmed hats and gloves. According to DRAFTFCB, the agency behind many of Nivea's skin-lightening ads in Thailand, such labourers provide the bulk of the Thai market for Nivea's face and body-lightening products.
Thailand's skin-whitening craze reaches woman's intimate areas
* The Guardian describes it as a "vaginal lightening" product, but I assume they mean "vulva"
Since the earliest days of ecommerce, analysts have predicted that retailers would use their estimations of their customers’ willingness to pay to invisibly, instantaneously reprice their goods, offering different prices to each customer.
The Intercept publishes a previously-unseen set of Snowden docs detailing more than $500,000,000 worth of secret payments by the Japanese government to the NSA, in exchange for access to the NSA’s specialized surveillance capabilities, in likely contravention of Japanese privacy law (the secrecy of the program means that the legality was never debated, so no […]
Midge is a semi-disavowed character in the Barbieverse, created in 1963 to counter claims that Barbie was oversexualized; weirdly, in 1982, Mattel made the decision to release a version of the doll, who appeared to be a young teen, as a pregnant lady, with a detachable bump containing an articulated foetus.
All moms are different. But all moms like getting flowers on Mother’s Day, and that’s a fact (not, however a fact we can document in any fashion.) Instead of getting chewed out for forgetting to call her on the second Sunday of May, you can take care of it ahead of time with Teleflora’s flower […]
Yeah, Bluetooth audio is pretty common these days, so why should you care about these earbuds? Look how happy that woman up above looks. She’s got FRESHeBUDS in. Boom. There’s your reason. She’s also at the beach and it appears to be a very nice day.But for the sake of promotion, wireless earbuds are fast becoming the […]
“Gets stuff done,” is a good way to be described by anybody. Especially by coworkers or bosses. Because whether you’re in finance or a children’s librarian, stuff needs to get done. But how do you make sure stuff gets done? You definitely can’t do all the stuff yourself, unless your company/organization/government office consists entirely of you. And […]