Turkish plastic surgeon Selahattin Tulunay is performing 50-60 mustache implants every month, helping Middle Eastern men achieve thick, full mustaches. The procedure costs about $7,000.
Pierre Bouhanna is a Paris-based surgeon who, for the past five years, has been performing increasing numbers of mustache implants. He says the majority of his patients come from the United Arab Emirates, Iran, Lebanon and Turkey, with men traveling to France to have the surgery performed.
"My impression is more and more they want to establish their male aspect," he said. "They want a strong mustache."