Perhaps you are tired of the terminology of online trashtalk, where words (such as snowflake and bro) form billowing epicycles of sincerity, appropriation and reclamation. Me too! Yet there is such a pure beauty to this morning's surprisingly viral portmanteau, Broflake.
From the Urban Dictionary:
Broflake: Straight white male offended by any feminist or ethnic activity which is not directly designed for him.
Kyle: "How come there's no Straight Pride parade"?
Me: OMG you're such a delicate little broflake.
If anything, this definition is too precise, as the word perfectly captures the broader dynamic wherein a person adopts a posture of devil-may-care principled insensitivity to offense, only to collapse in a puddle of outrage and/or legal threats when they are offended.
(For example, the NRA's Dana Loesch is an excellent candidate for Broflake of the Day for Friday, June 30, 2017. After pitching an insanely totalitarian NRA recruitment ad whose anti-violence fig leaf only drew attention to its naked thirst for bloodshed, she was apparently up all night shrieking legal threats on Twitter at random anonymous interlocutors, insisting that their mockery is not free speech.)
The Merriam-Webster dictionary’s word of the year is… “They.” According to Merriam-Webster, online dictionary look-ups for the word “they” increased by 313% this year. Others top look-ups include “quid pro quo,” “impeach,” and “egregious. Makes sense. And it’s great that more people are learning that the word “they” is sometimes “used to refer to a […]
Visit Merriam-Webster’s “Time Traveler” and select a year from the drop-down menu. Instantly you’ll see the English words that were first used in print that year! More specifically, “the date is for the earliest written or printed use that the (dictionary) editors have been able to discover.” Above are the words first used in print […]
In 1920, Czech writer Karel Čapek penned a play titled R.U.R., a cautionary tale about technology’s potential to dehumanize.
Companies that don’t have their own in-house design teams (which means 99 percent of all companies these days) face lots of serious questions. Among those questions is how you keep up with all the design requirements of a 21st-century company without the personnel. It isn’t just a website or an annual product catalog anymore. It’s […]
In case you’re one of those computer shoppers who instinctively turns up their nose at the very mention of the word refurbished, here are a couple myths worth dispelling. Refurbished equals junk somebody didn’t want. While desktops, laptops, notebooks, Chromebooks and tablets marked as refurbished may have been unboxed at some point, meaning they can […]
Electric bikes aren’t toys. And they aren’t a fad. In fact, more and more communities are starting to catch on that e-bikes are a lot more than an amusing gadget for the tech geek. Following a six-month study, Johnson County, Kansas, home to many Kansas City suburbs, became just the latest U.S. community to allow […]