WiFiNetNews rounds up the recent articles in the NYT and WSJ about the way that hotels charge for Internet access. The more expensive your hotel, the more your WiFi ends up costing, and the crappier the service is. Orange France provides WiFi for rates up to $50 a day, and automatically logs you out even before your time runs out "for security reasons," so if you're counting on waking up in the morning with all your mail downloaded for you to read when you hit the road, think again -- your computer has been logged out of the WiFi you paid for in the dead of night.
The way that hotels deliver Internet access is the single worst thing about the travel I do -- particularly in Europe, where there's a positive fetish for overcharging, using scratch-off cards that no one ever has stock of (at a hotel in Rennes: "Sorry, they're in the safe and the woman with the safe-key is on holidays), port-filtering, rate-limiting, and double-charging. If I stay in one more hotel where the WiFi in the lobby costs an addition $20 a day over the $30 a day that the WiFi in the room costs, I'm burning it down.
One hotelier in London at the Dorchester said that subsidizing Internet access would lead to a rise in all room rates.
Now we all know that's not true. The cost of providing Internet access is roughly a fixed expense, although some Internet providers who help hotels offer no-fee access charge based on usage plus fixed rates. The Dorchester charges #18.50 per day for high-speed access ($33), according to Sharkey's second column. Their likely depreciation and hard costs per month are almost certainly no more than $3,000 to $4,000--or 100-odd room nights' worth of Wi-Fi.
What Wyndham Hotels and Resorts along with other hotel chains found is that if you make Internet access free you go from "the needs of the minority" as the Dorchester technology director described it to the needs of the majority: Wyndham saw usage quadruple when they made Internet access free to members of their no-cost affinity club.
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Evan Kimbrell, founder of the digital agency Sprintkick, recently released a series of online courses that feature some of the best advice we’ve come across. These courses are well worth your time, and will save you from making many typical mistakes down the line if you ever want to start your own business.With this Business […]