Boing Boing hoodie by GAMA-GO!

 Images D Boingm
Behold... the limited edition Boing Boing hoodie by GAMA-GO! This truly wonderful garment began as a sketch by longtime BB pal Tim Biskup. Our humble request of Tim? Create a graphic that embodies Boing Boing as you see it in your twisted mind's eye. Next stop, the GAMA-GO hideout where co-founders Chris Edmundson and Greg Long, and hypertalented designer Emily Glaubinger, brought Tim's illustration into the realm of the wearable. More than nine months in the making, this ultracomfortable garment embodies everything a hoodie can be. The printed felt appliqué skull is surrounded by printed and embroidered graphics that snake around the back and over the shoulder. An unholy hybrid of Jackhammer Jill and Biskup's Deathbot graces the sleeve. The interior features a printed and lined hood, two zipper pockets, and a headphone cord pass-through. The Boing Boing/GAMA-GO hoodie was manufactured in limited quantities, with just 384 available in men's (small-XXL) and 216 in women's (small-XL).
Collage 2 Bbggbutton
The hoodies won't ship until November 20, but if you pre-order you'll also receive the limited edition Boing Boing/GAMA-GO pin set seen above. The Boing Boing hoodie is available exclusively from the good people at GAMA-GO for $120 including domestic shipping. We hope you dig them!

Link to order men's hoodie, Link to order women's hoodie

UPDATE: For the non-US readers who who asked, GAMA-GO ships globally. They write, "We are now using USPS for international orders. $25 for one item shipped, $5 for every item thereafter."

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  1. I really like GAMA-GO’s stuff, but their delivery service do Europe is atrocious. A 100 dollars for postage, no less.

  2. I wonder what the overlap is of “people who read Boing Boing” and “people who would spend $120 on a sweatshirt.”

  3. ah #4
    I think the “overlap” will be the same folks who ride a Segway around Burning Man.

    Or own a Segway at all.

  4. Much like the imaginary foundation t-shirts, they’re a good design, the boingboingedness is fairly irrelevant. Just a shame I can’t order one since all I get when I try to order it is “Sorry, there are no available shipping methods for your location.” – that’s to the UK! Mind you, if it had said it would be $100 like the poster above then I’d have stopped right there even with a free courier bag (add one to your order and it’ll be free if you’re buying a hoodie).
    Shame, I liked the design but if they can’t ship to the UK (or try to charge $100!) then I’m out.

  5. Why not buy a blank sweatshirt, pick up the psychotic design of your choice, transfer it on the cloth via your favorite medium, and pocket what’s left of the six twenties?

  6. While I know that $120 isn’t chump change, this is actually much less expensive than other artist-designed hoodies these days.

  7. Too much going on with the design and it’s about $80 out of my range. If you make one with Jackhammer Jill and red Boing Boing lettering I’ll be all over it.

  8. I made an account just so I could say…. “$120… Really? Seriously? For a sweatshirt? You guys are cool, but not $120 cool…”

  9. I’m biased, obviously, but I think they’re fantastic. The price is high, for sure, but it’s on par with mass produced “arty” hoodies and as David pointed out, less than most limited-edition ones.

    I didn’t have anything to do with the creation of these, but when presented with the choice between stock-standard web swag with a generic silk-screened hoodie and one that is a made with as much care as the one above, I’ll go with the former. It’s the difference between having a generic logo shirt that you wear to mow the lawn and one you wear because you’re actually enamored with the way it looks.

    $120 is a non-trivial amount of scratch, so I won’t be hurt if it’s out your price range. But the price isn’t out of proportion for what you’re getting: beautiful one-off art, embroidery, a zesty lining.

  10. I’m just glad the marketing is directly in the feed now, not in one of those pesky, blockable, off to the side locations.

  11. According to the Gama-Go homepage: “We are now using USPS for international orders. $25 for one item shipped, $5 for every item thereafter.”

  12. I love it, but yeah, $120 just puts it a bit out of my range. Hopefully successive versions will be a little more affordable.

  13. “Why not buy a blank sweatshirt, pick up the psychotic design of your choice, transfer it on the cloth via your favorite medium, and pocket what’s left of the six twenties?” – TAYLOR R.

    Have you ever tried to screen print a garment? I took some screen printing classes when I was in college, and holy hell it’s difficult to get *one* color right, let alone the dozens that are in this. Add the embroidery and whatnot on top, and this is something that none of us are ever going to be able to make on our own.

    “I love it, but yeah, $120 just puts it a bit out of my range. Hopefully successive versions will be a little more affordable.” – NOTHINGISTRUE

    I think you may not understand what “limited edition” means…

  14. Thanks for the update on the shipping cost, my purchase was a couple of weeks back when they threw in a bag for free.

  15. Let’s see…384 mens
    + 216 womens
    = 600 Hoodies @ $120 = $72,000.00

    Anyone want to go in on an embroidery machine?

  16. omg someone vomited my last acid trip on the hoody.

    But that’s the beauty of art..somewhere, someone, will like it enough to shell out the buck twenty.

  17. Admittedly, it looks very cool, but $120 is pretty steep for a hoodie, even though it looks like a very nice one.

    Why not get Threadless to make you up some swag? They’ve just upgraded their printing process to allow for some rather slick prints.

  18. Good call on the Threadless suggestion, if not for any other reason than to let the less-than-independently-wealthy Boing Boing fans show some love.

    Hey, you could have one of them “________ loves Threadless” contests/promotions they’re so fond of doing. (Where “_________” = “Boing Boing,” duh.)

  19. DAVID PESCOVITZ said:
    We actually have another mind-blowing artist-designed t-shirt in the queue. Stay tuned…

    So I’ll be able to not-afford that too? Cool! :P

  20. does wearing a $120 art LE hoodie really say ‘I’m cool’? or does it say I’m a bourgeois, privileged wannabe?
    hmmm

  21. I’m hereby declaring a moratorium on observations that $120 is a lot of money. It isn’t nearly as much as it used to be, and you guys are getting repetitive. So some of you can’t afford it? Noted. We all have stuff we can’t afford, but no one forces us to go on and on about it.

    Besides, Doctor Pickles is right: screen-printing just one color on a shirt is touchy. This many color passes plus felt applique, embroidery, fancy buttons, and a custom lining puts the hoodie firmly in the category of art wear. The price is not unreasonable.

    If you insist Wal-Mart prices, you wind up living in the world Wal-Mart makes. That Gama-Go hoodie is an artifact from the other universe, the one we like a lot better; and it’s a damned good piece of work.

  22. @33:

    “What happened to bringing good design to the masses, instead of just maintaining good design as an exclusive privelidge of the rich?”

    Okay, that’s so sensationalist that I just couldn’t help but respond.

    First, if Boing Boing was attempting to ‘bring good design to the masses’, they wouldn’t be selling limited-edition items, would they? They would also probably need to have an audience that you could define as ‘the masses’. According to Alexa, BB reaches .0705% of the total internet population. Absolutely a respectable number, but certainly not ‘the masses’.

    “I mean what is the purpose of the sweatshirt, is it for your fans to wear it, or just those that happen to have a large disposable income?”

    Nice try. That’s called a false dichotomy. Surely there are more reasons to make a sweatshirt that just option A and B? Let’s see… just off the top of my head, Gama Go is obviously a partner in this deal. Boing Boing and Gama-Go will be cross-pollinating their audiences, so to speak. I haven’t really heard of Gama-Go other than the odd BB post, but now I know who they are. There are likely to be Gama-Go fans that learned about BB the same way. And then there’s the exposure for Emily Glaubinger. See what I’m driving at?

    Additionally, you seem to imply that ‘good design’ is already a status-quo privilege of the rich. That’s bullshit. The majority of well-designed products find themselves distributed to the unwashed groundlings. Go stroll through the local poster shop at the mall and count how many masterpieces you could bring home with you right now. Sure, you could buy a better car and PC, or one that is gold plated and encrusted with Swarovski crystals, but that’s all in the subjective realm of taste.

    Back to the product at hand, there are plenty of people here who have $20-$30 dollar hoodies that they probably would call “good design”, showing that in fact “maintaining good design as an exclusive privelidge [SIC] of the rich” isn’t possible, because you can’t maintain a status quo that isn’t a reality.

    I agree with your sentiment – I won’t be buying one of the hoodies – but I’m quite certain there are some people who will. And they will probably strut around like pimps with purple fedoras. And reasons for wanting a cheaper hoodie are bullshit. Thanks for playing!

  23. “Have you ever tried to screen print a garment? I took some screen printing classes when I was in college, and holy hell it’s difficult to get *one* color right, let alone the dozens that are in this. Add the embroidery and whatnot on top, and this is something that none of us are ever going to be able to make on our own.” Doctor Pickles

    r y mplyng tht ths (nw prclss grmnts) r md by th stnd slckrs wh g t cllg t tk scrn prntng clsss?

  24. Geez, what a bunch of haters. I can’t believe how bent out of shape some people are getting over a sweatshirt. It’s not like BB is MAKING you buy them, or you can’t be part of some special Boing Boing club if you don’t have one…they just thought it’d be a cool fun thing to do. Can’t afford it? Why don’t you simply ask if they could make something more affordable, rather than getting all OUTRAGED about it.

  25. Not haters, Kirsten. Maybe just a little too much in the habit of poor-mouthing stuff. Given the rate of readership growth MAKE and CRAFT have had (to take one indicator), there have to be dozens or hundreds of readers of this thread who understand why that shirt is priced at $120.

    David, is there any chance we can get some close-up high-res photos of the decoration on those shirts? Seeing them would illuminate this conversation.

  26. I agree, Teresa. It’s really hard to get across the richness of the design without actually touching it. And I absolutely agree that $120 for a basic screenprinted hoodie is insane. But this is *not* that. It’s much closer to a lightweight jacket than a sweatshirt. The feel of the integrated embroidery, screenprinting, and appliqué can’t be conveyed in photos so well, but there are some close-ups on the GAMA-GO site here and here. Just scroll over the little pictures to see the close-ups. Thanks!

  27. I bought one this morning. I just can’t wait to run into someone who will know what this hoodie refers to.

  28. two guys walk into a swank art opening in NYC.

    one guy is wearing the hoodie.

    one guy is not.

    Who gets laid by the snooty art chick?

    I think the answer is obvious, people.

  29. Naw, Miles, it’s the other guy — the one in the hoodie.

    This reminds me of a story I’m not going to tell about a workshop student…

  30. All well and good, but who in their right minds would buy a hoodie for over 100 bucks. I respect the idea, but this is out of control. i guess i just wish i had thought of it first :)

  31. “r y mplyng tht ths (nw prclss grmnts) r md by th stnd slckrs wh g t cllg t tk scrn prntng clsss?”
    Taylor.R

    Disemvoweled over a facetious joke? It looks like someone got a little sensitive about the overpriced
    comments.

  32. “r y mplyng tht ths (nw prclss grmnts) r md by th stnd slckrs wh g t cllg t tk scrn prntng clsss?”
    Taylor.R

    Disemvoweled over a facetious joke? It looks like someone got a little sensitive about the overpriced
    comments.

  33. I received mine over the holidays! AWESOME! You guys are all haters. It’s a terrific piece of clothing, really well done designwork on it. I’ll wear it proudly!

  34. Trs Nlsn Hydn / Mdrtr wrt:

    >’m hrby dclrng mrtrm n bsrvtns
    >tht $120 s lt f mny. t sn’t nrly s
    >mch s t sd t b, nd y gys r gttng
    >rpttv. S sm f y cn’t ffrd t? Ntd.
    >W ll hv stff w cn’t ffrd, bt n n
    >frcs s t g n nd n bt t.

    pprntly, thgh, smn s prfctly wllng t frc s t sht th fck p bt t.

    Yy cnsrshp.

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