This still frame is from a purported promotional video extolling the cleanliness of Extended Stay America hotel rooms. It's quite provocative, but I doubt strongly that it was actually made by Extended Stay. Other clips in the same vein are available on, er, extstay.com, not extendedstayhotels.com, the company's regular home page. I wish it were a real marketing campaign, but I bet it's not. (For example, clicking links on the extstay.com site takes you to extendedstayhotels.com pages.) Alleged Extended Stay America "very clean" video (SLOG, thanks Jason Tester!)
David Pescovitz is Boing Boing's co-editor/managing partner. He's also a research director at Institute for the Future. On Instagram, he's @pesco.