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Jill

Hello Kitty pancake shop

Lisa Katayama at 7:00 am Mon, Feb 8, 2010

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Sometimes, a bag full of bite-sized, custard-filled, Hello Kitty-shaped pancakes is all you need to be happy. At this storefront in Harajuku, a woman in a pink bandanna in a small pink Hello Kitty-ed out room takes your order through a Hello Kitty head-shaped window with a giant pink ribbon. When she hands you the bag full of Hello Kitty pancakes, she says: "Please take your Kitty-chan!"

Why do Hello Kitty-branded businesses always have to go for overkill?

I'm a contributing editor here at Boing Boing. I also have a blog (TokyoMango), a book (Urawaza), and I freelance for Wired, Make, the NY Times Magazine, PRI's Studio360, etc. I'm @tokyomango on Twitter.

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  • Stefan Jones

    I’m awful glad his hand is in his jacket.

    Are “pancakes” the right word for these treats?

  • Ty_MY

    Hey! It’s BLam from Gizmodo!

    Lisa – were you taking him around?

    Also, I wonder what the receipt for the purchase looks like. Betting highly on pink paper.

  • Anonymous

    This would make me happy … Time to launch their e-commerce store.

  • Anonymous

    Overkill’s the only way to kill.

  • SpacelordMother

    Brian looks like he is either digging for….

    a)money
    b)a gadget of sorts
    c)a gadget to hold up, then rob this place of it’s delicious pancake goodness.
    d)a hello-kitty themed out iphone

    Hooray for pancakes!

    • arkizzle / Moderator

      SpacelordMother,

      Ha, I thought he was doing a Napoleon :D

    • Jardine

      What about:
      e) he’s rubbing his nipple in excitement over pancakes?

  • Weeza

    I love Hello Kitty because of the overkill:) If this shop was in my town I’d eat here everyday.

  • Anonymous

    omg where is this shop located?

  • TJ S

    Are there any pictures of BLam where he doesn’t look happy/excited? :-p

  • Anonymous

    Los Angeles needs one of these.

  • MelSkunk

    “Why do Hello Kitty-branded businesses always have to go for overkill? ”

    Because it’s AWESOME… (though I preferred Tarepanda)

  • salsaman

    Super awesome! DIY Hello Kitty waffles are a few clicks away:
    http://www.amazon.com/gp/product/B00020QJDU