Thoughts on augmented realities


17 Responses to “Thoughts on augmented realities”

  1. Anonymous says:

    I think I’ll move to the desert…

  2. Anonymous says:

    Media design student here. When I visualized AR, I imagined having the power to ERASE ads in the physical world. Since you can overlay anything over the image you see, why not paste big whiteouts on billboards, brand names, magazine advertisements, or radio ads?

    Not EVERYTHING to do with AR is going to be push-data from some big media company. At least, not if you guys developing the future get on the fucking boat and row it in the right direction.

    PS: captcha is “murks Pentagon.” Should we discuss the implications AR has for the fog of war?

    • octopod says:

      “not if you guys developing the future get on the fucking boat and row it in the right direction.”

      no doubt the killer app will involve something related to xray vision.

  3. Oren Beck says:

    There’s an inherent “making our marks” aspect to any form of media or even a blank wall. The reality of that goes back perhaps to the Altamira cave art and forwards to the CCCKC Hackerspace’s “Laser Graffiti” shows.

    Augmentation of our senses is one of those concepts we’ve barely scratched the surface layers of. And it’s going to be an interesting ride as we deploy some uses of AR. Rule 34 intersecting AR is likely the most certain prediction it’s possible to make.

  4. jfrancis says:

    hobo signs

  5. Beelzebuddy says:

    Considering the website you link to is named “,” it’s ironic that you neglect to mention the most likely use of augmented reality devices: to have everything you do and everywhere you go tracked by private companies, building up a marketing profile on you for sale to the highest bidder.

    I for one can’t wait for flash ads to appear in real life, especially ones tailored explicitly to me using the information trails I leave behind like pheromones. I can’t freaking contain my joy just thinking about the day when my augreal app tells all my friends, “Hey! Your buddy Beelze has stepped into Jim’s Discount Smut Shoppe on 3rd & Holly, just two blocks down! Wanna join him?” It’s going to be so awesome getting a automated ticket in the mail for some minor infraction I committed with my glasses on.

    If the future’s that bright, I think I’ll wear shades.

    • Chris Arkenberg says:

      I’m pretty sure that’s already happening without the help of AR…

      • Beelzebuddy says:

        Shyeah, barely. Imagine how much better it’ll be with AR, when Mars, Inc. can display Snickers ads every time I pass a candy aisle, keying off my history of past Snickers purchases and the fact that I haven’t eaten recently. Why wait, ‘yknow?

    • MF_Cupcake says:

      I’m all for individuality and choice, but is it all that awful to have your buying behaviour sent to marketers?
      It’s only information and you still have free will to react, or not react to advertisements.

    • pappyon says:

      that’s dead right. Our shopping experiences will be enhanced in terms of speed, ease, accuracy etc. but this is really only benefitting the retailers. For the rest of us it’ll be like our simple corner store is turning into a Marrakech bazaar – except that the merchant has been reading our diary, while we’re negotiating blindfolded, behind a curtain, through a translator.

  6. joelfinkle says:

    I was just at Gettysburg and took their $24 2-CD audio tour-in-your-own-car. Great stuff. But AR would be an outstanding app: view the scale of the troops (instead of just regiment markers), the actions of the battle played out in faster-than-real-time (three hours instead of three days is probably about right), etc.

    I can see Layar, Google Goggles, etc. having paid “channels” that you can subscribe to, to view the AR at a given physical space, and later review them in virtual space. I’d buy a “National Park Virtual Pass” to help plan out a trip to Yellowstone and understand the course of the Civil War (separate trips, most likely).

    It’s coming, it’s unavoidable, and it’s wonderful.

    Next step is the cheap knockoff versions sold in sunglasses at the roadside, completely with coupons for a discount Gettysburger.

  7. muteboy says:

    Filtering out the unpleasantness of real life could be one application, as foreseen by Charlie Brooker:

  8. Snagdoinugo says:

    couple of years back I had this plan for a two page comic spread about a guy who witnesses theft in a convenience store. He pursued the assailant on foot down the back alleys in a montage of shots, nearly getting himself killed in the process.
    Long story short, the thief turned out to be an AR advertisement for a security or insurance group.

    I’d hate to think of what other ads/pop-ups could occur in a fully saturated AR social environment

  9. Robert says:

    I once had a dream about being in an ARG. Yeah, I do some of my most creative thinking while I’m sleeping or while I’m not thinking about the problem that I’m trying to solve. So sue me.

    Anyway, from what I recall, each player used an iPhone or something similar. The game was in a city, and as you wandered around you could tell where other players were (GPS on the phone). Each player or set of players would be given a different objective which translated IRL to finding objects and photographing them. Presumably one could do that by photographing objects with barcodes or QR codes.

    The video stream would be altered to show you different aspects of the game, maybe overlaying players, storefronts, objects.

    Players could interact by gesturing with their phone (accelerometers), and collecting objects would give you access to different gestures.

    Anyway, those were the mechanics. I only remember it as “fun”, and as we all know, in game design plots are cheap.

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