"I Love Science" lady really did love science


32 Responses to “"I Love Science" lady really did love science”

  1. SomeGuy says:

    They used this test a lot back in 1954. I think it was about 50% accurate.

  2. Caitieboo says:

    But that scientist guy isn’t unidentified! The original ad has him named as Charles Welbert of Chicago, IL. :)

  3. Tau'ma says:

    ♫ Psychoti cReaction ♫

  4. pepik says:

    “a wafer soaked in a secret formula” was totally LSD.

  5. penguinchris says:

    Come now, it’s a secret. They’re not going to make it easy for you to figure out. Perhaps a FOIA request is in order.

  6. Chevan says:

    I’m inclined to say there was no test. From what I can tell, a test in the mid 50s would rely on testing levels of human chorionic gonadotropin. However, a brief search seems to indicate that HCG concentrations in saliva don’t vary with pregnancy.

    If it was real at all, based on the year it COULD have been a very early human trial of radioimmunoassays for HCG; however, it would have required a LOT more equipment, and once again there’s the issue of HCG in saliva not being a useful test. This might explain why it’s a “secret” solution.

    The cynical bastard in me says that they put a wafer loaded with a pH sensitive dye on her tongue and said “Hooray you’re pregnant” when it changed color.

  7. Anonymous says:

    The saliva test never caught on because male scientists were having more fun making women pee in cups or on sticks…

  8. semiotix says:

    So it’s not so much “I FUCKING LOVE SCIENCE” as “I LOVE FUCKING-SCIENCE.” Check.

  9. Anonymous says:

    well, a “quick” search turned up that Jane is probably 33 in that photo and while she may not live in Northbrook, she lives nearby at 90 years old. I got the phone number, perhaps I should just call her and ask?

  10. Nawel says:

    You gotta love the internet. And the guys at Life Archives.

  11. iamdoingscience says:

    Perhaps it wasnt definitely a girl until she put the secret formula infused wafer in her mouth…

  12. Warren Terra says:

    I’m guessing it’s 50% accurate – but with a 100% money-back guarantee if they get it wrong. They keep half the money, which more than covers the cost of a box of saltines, a lab coat, and some nice stationary, and everyone’s happy!

  13. Gilbert Wham says:

    I, too, have pulled faces like that when a wafer with ‘secret formula’ has been put under my tongue…
    I fucking LOVE chemists…

  14. jphilby says:

    a test, administered by the unidentified man in the lab coat

    Aha! Was she blindfolded for the test? What was the ‘wafer’ made of?

  15. cleek says:

    the test is 100% accurate, but its use is being suppressed by Big Ultrasound and their co-conspirators, the amniocentesis lobby.

  16. Anonymous says:

    I thought she was screaming because the gray pingpong ball thing was burrowing into her ear.

  17. Anonymous says:

    I found this link: http://www.encyclopedia.com/doc/1G2-3468302043.html

    Which was pretty informative on a few things I didn’t know. However, only mentioned this for the pregnancy test: “In 1952 Gustav William Rapp of the Loyola University School of Dentistry and Garwood Richardson of the Northwestern University Medical School developed a saliva test they said could predict the sex of an unborn child with nearly 100 percent accuracy.”

    Back to investigating…

  18. emschelle says:

    I love the face you can barely see the doc is making too- he is totally digging how pumped she is=)
    It looks like they did the chemical works right in front of her too; I wish they still did that to some degree. Honestly, I’d love to see how all our test stuff gets processed while we wait(centrifuges! what fun!). Glazed walls, please.

  19. Livi Malone says:

    I think this early research led to the discovery of a well known portable music device…


  20. inness says:

    So, . . . that’s NOT Xeni’s mom? Damn. . . .

  21. andrewv70 says:

    How accurate? Let’s ask her son…

  22. Anonymous says:

    And this would be why it didn’t catch on: http://journals.lww.com/greenjournal/Citation/1953/08000/Prenatal_Sex_Determination__An_evaluation_of_the.10.aspx

    Spoiler alert: it doesn’t work any better than guessing.

  23. Palomino says:

    If the mathematical equation is simply to find one of two possible answers, then you have a “100% chance of being 50% right”…???

    So if a penny’s head = female and it’s tail = male, you’d get the same results?

  24. yochillum says:

    I wonder if this could be the same woman. The store she retired from is about 5 miles from Northbrook, IL. Something about the eyes make me think/hope it is!

    • chgoliz says:

      Her birthday was March 19, 1921. That would make her 33 in 1954. Quite possible. The woman in your link had 4 children.

      I am surprised at the wording on the caption here, however. In 1954, a married woman would have been referred to as “Mrs. John Dill” unless she were divorced or widowed.

  25. Tone says:

    I think she looks suspiciously a lot like Xeni…

  26. Editz says:

    You could also submit this as part of the “Penis goes where?!” meme.

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