Samuele Riva, an Italian blogger, is being sued by Boiron, a France-based homeopathic "remedy" multinational. Riva dared to mock the company's claim that its Ooscillococcinum has no "active ingredient." The company claims that the product has been made by diluting "oscillococcinum" (a mythological substance said to be present in duck liver, though no evidence supports this claim) at 1:100 dilution 200 times, which "is the equivalent of diluting 1ml of original ingredient into a volume of water that is the size of the known universe."
Writing at ScienceBasedMedicine.org, Steven Novella calls this "a pseudoscience trifecta": Boiron claims that its imaginary element is present in its solution which has been diluted at farcical levels, and that the imaginary ingredient in question is effective at treating flu symptoms. "Essentially Boiron takes fairy dust and then dilutes it out of (non)existence."
I hope Boiron does draw a line in the sand over their oscillococcinum product, and that it becomes the center piece of a broader public discussion about homeopathy. Most of the public does not understand what homeopathy actually is. They think it means “natural” or “herbal” medicine. They have no idea that homeopathy is about taking fanciful ingredients with a dubious connection to the symptoms in the first place, and then diluting them into oblivion, then placing a drop of the pure water that remains and placing it on a sugar pill. The resultant pill is then supposed to contain the magic vibrations of the original substance.
This rank pseudoscience, which has no place in 21st century medicine, is the business of Boiron. Let’s see them try to defend themselves and their products. Let’s see them harass bloggers and those who are just trying to expose the public to the truth. Let’s see them argue in public how air bubbles in duck liver fantastically diluted can treat the flu.
Boiron vs Blogzero (BlogZero.it)
Homeopathic Thuggery (Science Based Medicine)
Tiny micromotors about the width of a human hair traveled through a mouse’s stomach delivering antibiotics to treat a stomach ulcer. The motors are powered by bubbles. According to the researchers from the University of California San Diego, the microrobot-based treatment proved more effective than regular doses of the medicine. From New Scientist: The tiny […]
In 1971, astronomer Frank Drake, the father of the search for extraterrestrial intelligence, drew a map pinpointing Earth in our galaxy. That diagram, a “pulsar map,” was etched on a plaque designed by Frank and Carl Sagan and first carried into space in 1972 by the Pioneer 10 and 11 spacecraft. In 1977, the pulsar […]
Last night, NBC Nightly News aired the wonderful video below about the Voyager Golden Record vinyl box set I produced with my friends Tim Daly and Lawrence Azerrad! Forty years ago this month, NASA launched two spacecraft, Voyager 1 and 2, on a grand tour of the solar system and beyond, into the mysteries of […]
The Pry.Me Bottle Opener holds tens of thousands of times its own weight, and you can pick one up now from the Boing Boing Store.This remarkable keychain is considerably smaller than any of your keys, but don’t let that fool you: it can easily open any bottle, and could even tow a trailer full of […]
Guaranteeing your privacy online goes way beyond checking the “Do Not Track” option in your browser’s settings. To ensure that your internet activity is totally hidden from Internet Service Providers, advertisers, and other prying eyes, take a look at Windscribe’s VPN protection. It usually costs $7.50 per month, but you can get a 3-year subscription […]
This project management bundle will help you get organized and learn how to lead a team to success. You can pay what you want for these five courses when you pick them up from the Boing Boing Store.To help you become an invaluable asset for your company, this bundle includes a curated collection of professional […]