By the late 1950s, Elvis Presley merchandise was selling like hotcakes, but not everyone was buying. So, Presley's manager, Colonel Tom Parker, had an idea to free everyone of their money by selling buttons with anti-Presley statements. These round badges looked similar to the "I Like Elvis" ones that were already being sold but instead read, "I Hate Elvis," "Elvis is a Jerk," and "Elvis is a Joik*." Rather genius!
If you're interested in the Colonel and how he made Presley a big star, a biopic titled The Colonel is slated for 2018. It's based on Alanna Nash’s 2004 book, The Colonel: The Extraordinary Story of Colonel Tom Parker and Elvis Presley.
*I'm not 100% sure I know what a "joik" is, but I don't think it's good.
image via TalkBass.com
And by “dirty,” I mean “NSFW.” There’s a marketing mastermind at Granny’s Attic thrift store on Vashon Island in Washington state. Instead of tossing out** all the risqué donations the store receives, they instead save the (good/sellable) items for a once-a-year sale for adults 18 and over. I vacation in Vashon and got to experience […]
They’re not dog bowls or flower pots, though DEVO’s iconic red plastic vacuum-formed helmets, their “Energy Domes,” have been mistaken for such things. On the fan-site DEVO-OBSESSO, DEVO’s co-founder and bass player Gerald (“Jerry”) Casale explains their original intent (outside links mine): It was designed according to ancient ziggurat mound proportions used in votive worship. […]
I’m no futurist but I think I’ve spotted the future of beverage-dispensing devices. Marin County Fair vendor Phil’s Lemonade is selling lemonade-filled (philled?) jetpacks for $19.99 a pop. Phil’er up! Previously: Deep-fried filet mignon, spaghetti donuts, and “unicorn-specific” foods debut at the San Diego County Fair photo by Rusty Blazenhoff
First, they were all about serving a protective necessary function. But now, about 10 weeks after the explosion of the COVID-19 outbreak, face masks are beginning to serve a different role. Just like all the fashion accessories that came before them, face masks are now showing off a little piece of ourselves to the everyday […]
Promoting products is almost nothing like it was back in the Mad Men days. In fact, the digital landscape has changed the ad game so much that it barely even resembles early Grey’s Anatomy days anymore. Marketing a product digitally isn’t about the right ad slogan or color scheme. It’s about crafting the narrative around […]
Every once in a while, we see a new product come along that’s so versatile and elegantly simple that it’s strange no one’s ever gone there before. Portable lights themselves aren’t new, but there’s something about the MOGICS Coconut Light that’s so seamlessly well-designed and adaptable that it feels startlingly original. The Coconut is basically […]