Wow! I want to see how this Halo Top ice cream story began and how it ends – more please! Here's a commercial that feels more like you're in the middle of a Terry Gilliam (Brazil Part 2) movie than an ice cream ad. According to Time magazine on August 3rd, "Earlier this week, Halo Top became the best-selling ice cream pint in the U.S., surpassing longtime popular brands like Ben & Jerry's and Haagen Dazs." When it comes to marketing, looks like scaring the bejeezus out of customers might be the way to go.
It seems like every company is putting out their own speakers these days. From industry heavyweights like Sony and Pioneer to boutique brands you've never even heard of, store shelves are packed with speaker options. But a small handful of elite names rise above the general noise of the speaker wars. The educated audio consumer sees… READ THE REST
Want to reprint a famous author's writing on your website? You could get sued. Dropped a clip from a TV show or movie into your YouTube video? You could get sued. Have almost any identifiable song playing in the background of your Facebook video? Heck, you probably won't get sued… but that's only because Facebook… READ THE REST
For a kid, STEM has almost become like eating your vegetables or cleaning your pet's litter box. Your parents might say it's necessary, but that doesn't mean you'll to enjoy it. But like many ideas that take root in a young mind, they aren't always correct. The reality is that STEM and STEM-related activities aren't always… READ THE REST