When bots finally accounted for half the traffic on the internet, Media Experts speculated that algorithms would start identifying bots as a better advertising target than humans. Max Read points out that fear of "Inversion" is now quaint. Now everything is so fake online that no-one trusts numbers at all.
In the future, when I look back from the high-tech gamer jail in which President PewDiePie will have imprisoned me, I will remember 2018 as the year the internet passed the Inversion, not in some strict numerical sense, since bots already outnumber humans online more years than not, but in the perceptual sense. Everything that once seemed definitively and unquestionably real now seems slightly fake; everything that once seemed slightly fake now has the power and presence of the real. The “fakeness” of the post-Inversion internet is less a calculable falsehood and more a particular quality of experience — the uncanny sense that what you encounter online is not “real” but is also undeniably not “fake,” and indeed may be both at once, or in succession, as you turn it over in your head.
Fox has been ordered to pay $179m to profit participants on the longrunning TV show Bones; the judgment includes $128m in punitive damages because the aribitrator that heard the case found that Fox had concealed the show's true earnings and its execs had lied under oath to keep the profit participants from getting their share […]
* MSNBC did not actually exonerate him.
In 1994, Ikea ran this television commercial in major East Coast US markets. (Interestingly, the commercial’s art director was Patrick O’Neill who went on to be Chief Creative Officer at everyone’s favorite Silicon Valley start-up disaster Theranos!) From a 1994 article in the Los Angeles Times: A few East Coast Ikea stores have been targeted […]
It’s 4/20! Smoke ’em if you got ’em – and if you haven’t got ’em, check out this roundup of deep discounts on pipes and other accessories. They’re all on sale, but you can take an extra discount off the final price courtesy of the Boing Boing store by using the online code 420SAVE. Freeze […]
Ever wonder if you’re cleaning your teeth well enough? If your last dentist visit has you getting a little more thorough about oral care, it might be time to save yourself some guesswork. A lot of electric toothbrushes promise deep cleaning, but there’s a Platinum Sonic Toothbrush that has power plus the simple but effective […]
The digital age is well and truly upon us, but let’s not forget there’s a load of free TV content floating literally over our heads. No, we’re not talking about the internet. Signals from major broadcast networks are still gratis for anyone who can pick them up with an antenna. And before you envision those […]