Snoopy has been a NASA mascot for more than 50 years going back to the Apollo missions. Now, Timex has released a wonderful "Snoopy In Space" collection of wristwatches. The watches in the line start at $89. Here's NASA on the space agency's history with the Peanuts gang:
NASA has shared a proud association with Charles M. Schulz and his American icon Snoopy since Apollo missions began in the 1960s. Schulz created comic strips depicting Snoopy on the Moon, capturing public excitement about America's achievements in space. In May 1969, Apollo 10 astronauts traveled to the Moon for a final checkout before lunar landings on later missions. Because the mission required the lunar module to skim the Moon's surface to within 50,000 feet and "snoop around" scouting the Apollo 11 landing site, the crew named the lunar module Snoopy. The command module was named Charlie Brown, Snoopy's loyal owner.
NASA image below: "Headed for the launch pad, Apollo 10 Commander Tom Stafford pats the nose of a stuffed Snoopy held by Jamye Flowers (Coplin), astronaut Gordon Cooper's secretary."