Faber-Castell's been making pencils since 1761 and wants to show-not-tell you about them. Wordless cinematography and a epic soundtrack right out of Hollywood.
Producing 2.3 billion pencils a year and being in the business for over 257 years, Faber-Castell has a sound know-how of how quality pencils are made. Have a look behind the scenes of our manufacturing.
The beauty of this video is the tension between two advertising concepts: "make the industrial process look artisanal" vs "glorify the scale of the industrial process." So you end up with intimately-recorded pencil-scatching noises played comically loud, fighting for attention against Logic Pro's orchestal sample library.
My favorite part of this video is the hand-cranked machine that strips dried kernels of corn from the cob, then grabs the denuded cob and deposits it out of the hopper (hopefully later to be turned into corncob pipes [I had a friend in college who smoked pot in a corncob pipe.]). After that the […]
Ever wonder how they tie up enormous trees for transport? One option is this three-armed model, though you might be distracted by the guy not wearing a hardhat as a giant metal arm spins near his head.
Need a boost on that resume? Get a valuable tech education on your own time with these eBook bundles. They contain guides from Packt Publishing that cover everything from game development to machine learning. The Complete Mobile App Developer eBook Bundle It’s a veritable gold rush in the App Store these days. Get in on […]
Vinyl is officially back. People are hearing the proof behind the initial “retro” excitement: that records really do have a richer sound. And if you haven’t switched to old-school records for serious listening, it’s a new golden age. Why? Because quality turntables like the Altec Lansing ALT-500 are finally available to a market other than […]
Between all of our apps, streaming devices, Bluetooth speakers, and energy-sucking decorations, paying for utilities each month can be…brutal. In fact, the average household spends roughly $70 a month on the water bill alone. That number might not seem terribly significant, but when you add it up, that’s $840 a year — a pretty significant […]