This doesn't bode well for Larry Namer's new network (blogged earlier this week): Nearly 70% of 13-24 year-olds are fed up with reality television programming, according to a survey released today by media research firm Bolt:
"American Idol" remains a major exception with over 91% of young viewers claiming they plan to view the next season's broadcast. "Observational" shows such as "The Osbournes" and "Competitive" shows such as "Fear Factor" appear to be declining in interest based on the previous year's viewing habits, although they are far from losing their audience completely. "Romance" Reality TV ("The Bachelorette") and "Viewer Voter" shows ("American Idol") are holding onto their audience share. Could Reality go the way of "Wild talk shows?" Perhaps. Young consumers are becoming jaded with Reality programming, with 68% of those surveyed claiming they are "getting tired with Reality TV shows" and 63% believing that there isn't much that's "real" in Reality TV.
